CEO & Co-Founder
Allen Gross, who is also President & CEO of GFI Capital Resources Group, began his career as a real estate attorney after receiving his Juris Doctor from New York School of Law. During this time, Mr. Gross represented acclaimed builders, investors, and developers, while compiling an ever expanding portfolio of qualifications within the real estate industry. In 1983, Mr. Gross founded GFI Mortgage Bankers, Inc. while continuing to practice law. He grew this company into a diversified investment and services company with multiple affiliates; realty services, real estate investments, property management, insurance, development, and hotels.
President & Co-Founder
Bruce Blum offers 30 years of principal-oriented hotel experience including ten years at The Chartres Lodging Group, LLC, a preeminent hotel private equity firm whose 14,000-room portfolio of luxury and upscale hotels throughout the US and Japan is among the largest in the US. There, as Partner, he was instrumental in its portfolio growth, capital raising, asset management and advisory activities and also served as Managing Partner of Kokua Hospitality, LLC, its property management affiliate.
Prior to Chartres Lodging’s formation, he served as CEO of Doral Hotels & Resorts, nine years as a private company followed by three years as President at MeriStar Hotels & Resorts, the predecessor entity of Interstate Hotels & Resorts, the world’s largest independent hotel operator. Bruce has been instrumental in the capitalization/ recapitalization, acquisition, development, and/or sale of more than $3 billion of hotel and resort projects in addition to his asset management, operating and advisory experience. He graduated from the Florida International University (FIU) School of Hospitality and Tourism Management with honors, serves on its Advisory Board and was awarded the FIU Medallion by its Board of Trustees for exemplary professional and civic endeavors. He also is a member of the New York Hospitality Council and Board of Directors of Doral Arrowwood.
EVP, Development Management
Eric Bass is a 30-year hotel industry veteran responsible for the group’s Development Management efforts. Prior to joining GB Lodging, Eric served as Senior Vice President, Development for Morgans Hotel Group for 14 years where he directed the development activities of their portfolio including prominent lifestyle properties such as the Hudson, Royalton, Morgans and Mondrian SOHO in New York City; Delano, Shore Club and Mondrian South Beach in Miami Beach, Ames in Boston; Mondrian LA in Los Angeles; and St. Martins Lane and Sanderson in London.
Eric has also served as the Owners Representative/Development Manager of The New York Palace Hotel where he directed the $120 million full renovation and repositioning of the hotel into a 5-Diamond property and has held various positions in senior management with Global Hyatt, The Plaza Hotel in New York City, and Doral Hotels and Resorts.
Eric holds a Bachelor of Science degree from the Cornell University School of Hotel Administration.
VP, Acquisitions and Development
Adam Maisel is primarily responsible for prospective deal underwriting and working on GB Lodging’s development projects. He has over six years of real estate investing experience with a focus on hospitality assets.
Prior to joining GB Lodging, Adam was a Vice President at Ramsfield Hospitality where he was involved in the closing and asset management of over $250 million of hospitality debt and equity investment. Before Ramsfield, he was an analyst at the Real Estate Merchant Banking Group of Wells Fargo.
Adam earned his Bachelor of Science degree from Cornell University’s School of Hotel Administration with a concentration in real estate finance.
Associate, Acquisitions and Development
Robert Brewer is primarily responsible for assisting the Acquisitions and Development teams with prospective deal underwriting and the execution of GB Lodging’s development projects. He also works on the ongoing asset management efforts of GB Lodging’s hotel portfolio.
Prior to joining GB Lodging, Robert was a Senior Analyst at Ernst and Young in its Transaction Real Estate practice where he was involved in developing market and feasibility studies for prospective hotel developments, conducting due diligence for major hotel transactions and strategic advisory for leading hotel and tourism companies.
Robert graduated summa cum laude with a Bachelor of Science degree with a minor in real estate from Cornell University’s School of Hotel Administration.
Director, Asset Management
Mark Steenson oversees asset management of GB Lodging, LLC’s growing hotel portfolio. Prior to joining GFI, Mark was Director of Finance for the 1350 room Milford Plaza Hotel in New York City, one of the largest hotels in New York. Previous to the Milford Plaza, he was Asset Manager for Como Holdings USA, and oversaw the financial management of several hotels in the US and Caribbean and also assisted in the construction and development of new infrastructure, villas and housing at The Parrot Cay Resort and Shambhala Spa in the Turks and Caicos Islands.
Before joining Como, Mark was Chief Financial Officer and partner of Paramount Communications Systems, a New York based hotel and telecommunications technology firm providing consulting, network and telecommunications services to more than 60 hotel clients on the Eastern seaboard of the United States. Prior to Paramount, Mark held senior executive finance positions with Helmsley Hotels and Field Hotel Associates. Mark holds degrees in Hotel Management from the State University of New York at Delhi and Accounting from Albany Business College, Albany, NY.
Assistant Director, Hotel Asset Management
Paul Fisher provides GB Lodging, LLC and its capital partners with asset management services for its expanding hotel portfolio. With operations and finance experience in over eight hotels, Paul has been responsible for profitability and growth of many departments including supervision of 100+ associates, as well as development and implementation of numerous budgets. The foundation of his experience was gained with Marriott International in the New York City market and later with Ian Schrager at the Gramercy Park Hotel and his corporate office. Paul Fisher holds a Bachelor of Science degree in Hotel/ Restaurant and Institutional Management from the University of Delaware.
Director, Special Projects
As Director of Special projects, Senka is responsible for managing a wide variety of key initiatives across a number of functional areas. She also oversees various aspects of marketing, branding, special events and media relations for GB Lodging. As a former television producer and media project manager, Senka brings ten plus years of experience in media and communications, domestically and internationally. Prior to joining GB Lodging, she was a producer for NBC News and CBS News. Born and raised in Sarajevo, Bosnia, Senka started her career in the high-profile Bosnia Hotel. She graduated from the University of St. Catherine in Minneapolis, MN with a BA in journalism, and a minor in graphic design.